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Case Studies

Real breakdowns. Specific numbers.

Not vague testimonials. These are before-and-after analyses showing exactly what changed, what was built, and why it worked.

Names and details are anonymised; results are illustrative of typical engagements.

Website Rebuild + Lead System

Electrical Contractor, Bristol

Website was built 4 years ago by a friend. No clear CTA, broken contact form, zero trust signals. Enquiries came only from word of mouth.

Before
  • ✕Contact form sending to a dead email address
  • ✕No Google Business Profile connected
  • ✕Homepage: 1,200 words, no clear ask, no phone number
  • ✕0 online enquiries in the previous 3 months
After
  • ✓Strategic 4-page site with single CTA path
  • ✓Leads arriving into email + CRM automatically
  • ✓Google Business Profile optimised and linked
  • ✓Clear messaging: what, who, outcome — in 5 seconds
320%
Google Visibility Increase
GSC impressions · over 90 days
28
New Enquiries / Month
Site form + GBP tracked · month 3
£12k
Additional Revenue / Quarter
Client-reported · site + referral system
Lead Flow Repair + Automation

Roofing Contractor, Manchester

Sending 15+ quotes monthly but converting only 3-4. No follow-up system. By the time he remembered to chase, the customer had gone elsewhere.

Before
  • ✕22% quote conversion rate
  • ✕Zero automated follow-up
  • ✕Quotes tracked in a notebook
  • ✕Hours spent manually chasing cold leads
After
  • ✓Automated 3-touchpoint follow-up over 7 days (SMS + email)
  • ✓Leads flow into CRM with status tracking
  • ✓Zero manual follow-up time required
  • ✓Quote conversion more than doubled
51%
Quote Conversion Rate
CRM tracked · over 8 weeks
£6,200
Extra Revenue / Month
Client-reported · follow-up system
0 hrs
Manual Follow-Up Time
Fully automated via SMS + email

What an audit actually looks like

Every audit follows the same structure: lead flow, messaging, trust signals, and prioritised recommendations. No filler. No generic advice. Everything is specific to your business.

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Why show this? Because I want you to judge the quality before committing to anything. If the audit is useful, great — we'll talk about next steps. If it's not, you've lost nothing.

If your site isn't generating enquiries, it's leaking revenue.

No pressure. Clear numbers. Direct recommendation.

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